*A professional crisis can equate to up to two and a half year’s worth of a marketing budget in terms of monies lost and damage.  Most crises are allowed to happen because organisations and individuals don’t consider prevention over cure and only seek guidance once the crisis has taken place.
**The initial training cannot create ‘PR gurus’ overnight and compensate for years of practical experience: this would be unrealistic.  In the same way that you can’t create an accountant overnight.  However, what courses will provide is a steep learning curve of information that offers clients and PR executives alike the right tools to better understand the PR process and maximise any working relationship.

© Miranda Leslau 2009.  All Rights Reserved.  Website design and content cannot be copied, reproduced or distributed in full or in part without the written consent of the author, Miranda Leslau, trading as miranda leslau pr and miranda leslau training.

DISCLAIMER
There is no qualification at the end of client or PRO/PR agency training.  Miranda Leslau provides PR tools for learning and advice on how to render PR activity/relationships more effective, regardless of whether this activity is conducted in-house or within an external agency capacity.  Once training is complete Miranda Leslau accepts no liability whatsoever for a client’s PR or marketing related activity or public profile.  A mutually binding contract will be provided for clients prior to commencing activity, for signature by both parties.  Training notes are provided by Miranda Leslau and are © Miranda Leslau 2009.  Should clients or PR agencies wish to reproduce these notes, this is permissible subject to a credit attributed to Miranda Leslau.